The seminar on How to Use Moz Tool will be presented by Amrit Kaur, a HiDM Student under the guidance of her mentor, Er. Manmohan Singla who is one of the best digital marketing professionals in India and the Director & trainer at HiDM.

Amrit Kaur as a host of the seminar will give knowledge on Moz Tool overview, how to use Moz Tool, Free Tools Moz provides, Benefits of Moz Tool to Digital Marketers, and plan and pricing of Moz Tool. If you are interested to attend the seminar, do register at 9253082888.

Every year, HiDM organizes a digital marketing seminar fest for students so that they get professional exposure along with digital marketing training. The digital marketing event in Hisar is organized under the SAP- student activity and Programs department of HiDM.

 HiDM provides a 4-month digital marketing course for students, professionals, housewives, etc. Along with the course, HiDM also offers a 2-month internship in a Pvt Ltd company. The course provided by HiDM is the best digital marketing course in Hisar and nearby areas as its trainer Er Manmohan Singla is an ex-MSP and Harvard certified Business management professional.

He explained, “On-page SEO is important because Google uses many factors to rank web pages. Most important is the content of the page itself. On-page SEO includes techniques like Keyword planning, URL optimization, image optimization, meta title & meta description optimization, content optimization, which are some of the On-page SEO Techniques that every digital marketer should follow. Previous to this, a seminar on keyword planning was conducted by Radhika Goyal.

Digital Marketing Seminar fest 2021 is a part of HiDM’s SAP section, where SAP stands for Student Activities and Programs. The seminar series is being conducted by HiDM to provide professional exposure to students to make them excel in their future jobs. In the seminar Fest 2021, students present seminars on different Digital marketing topics under the guidance of their mentor Er. Manmohan Singla.

Digital marketing is one of the emerging trends in the world. Every business irrespective of its size is using digital marketing techniques to grow its success graph. Digital marketing is not just posting on Facebook and Instagram, it is much more than that. If you’re running a business and you’re not online, then surely you will lose some customers as compared to those who are present online. Digital marketing gives more return on investment than traditional marketing and helps you to reach those customers who have never visited you offline. It gives information about your brand presence to them. Thus, in the present technologically advanced era, learning digital marketing courses for your own business has become essential, also, it is one of the most job-demanding areas.

She explained, “SEO is important because it increases the visibility of your website, which means more visitors and opportunities to convert prospects into customers. SEO has two types: On-Page and Off-Page Optimization and both optimization techniques are vital for ranking any website on SERP.  Keyword planning, URL optimization, image optimization, meta title & meta description, backlinking, are some of the SEO Techniques that every digital marketer should follow.

Digital Marketing Seminar fest 2021 is a part of HiDM’s SAP section, where SAP stands for Student Activities and Programs. The seminar series is being conducted by HiDM to provide professional exposure to students to make them excel in their future jobs. In the seminar Fest 2021, students are presenting different Digital marketing topics under the guidance of their mentor Er. Manmohan Singla.

Digital marketing is one of the emerging trends in the world. Every business irrespective of its size is using digital marketing techniques to grow its success graph. Digital marketing is not just posting on Facebook and Instagram, it is much more than that. If you’re running a business and you’re not online, then surely you will lose some customers as compared to those who are present online. Digital marketing gives more return on investment than traditional marketing and helps you to reach those customers who have never visited you offline. It gives information about your brand presence to them. Thus, in the present technologically advanced era, learning digital marketing courses for your own business has become essential, also, it is one of the most job-demanding areas.

The third seminar of HiDM under its SAP (Students Activities and Program) section will be on the topic ‘SEO Techniques’. Under the seminar on SEO Techniques, What is SEO, Types of SEO, Different SEO Techniques, SERP, and Google Algorithms will be discussed. The seminar will be hosted by Vanshika Bansal, a HiDM Student under the guidance of her mentor and coach Er. Manmohan Singla (Director & Trainer, HiDM). The second seminar of Digital marketing Seminar fest 2021 will be on Website Organization on Nov.12.

Scope of Digital Marketing

Digital marketing is the most trending skill nowadays. It is a skill that can be learned by anyone irrespective of age and profession. Businesses are running and will run in future also, to keep any business ahead of the competition, digital marketing is the first requisite nowadays. Because users are getting online and they prefer to search anything online prior to the buying experience. So to be on the platform where the users are, digital marketing is needed and this transition from traditional to digital marketing has also created the demand for digital marketing professionals in both big and small cities. This increased demand for Digital marketing professionals has helped in establishing HiDM as the best Institute for Digital Marketing in Hisar. By learning the Digital Marketing course in Hisar Institute of Digital Marketing, hundreds of students have become digital marketing professionals who are serving at different companies.

The seminar will be conducted by Aditi Narang, a student of HiDM. The seminar will occur under the guidance of Er Manmohan Singla, Director, and Trainer at HiDM. Under the student activities and program section (SAP), the seminar will take place. Interested ones can register for the seminar as seats are limited.