HiDM – Hisar Institute of Digital Marketing is going to organize an informative seminar on “Neuromarketing and Consumer Psychology in Digital Marketing” under its Student Activity Program (SAP) on July 31, 2026, at 2:00 PM.

The seminar will be hosted by Ujjwal, a HiDM intern and pursuing MBA (Marketing), under the mentorship of Er. Manmohan Singla. The session will explore how consumer psychology, emotions, and behaviour influence digital marketing strategies.

Key Highlights of the Seminar:

1. Consumer Behaviour Analysis
2. Digital Marketing Effectiveness
3. Emotional & Psychological Influence
4. Personalization & Artificial Intelligence

The seminar aims to help students understand how businesses can use insights from consumer psychology and neuromarketing to create more effective and personalized marketing strategies. Participants will gain valuable knowledge about the role of emotions, human behaviour, personalization, and AI in modern digital marketing.

For registration and more information, visit the website: www.hidm.in