Appscale Academy by google play and Meity Startup hub

Appscale Academy: Google Play partners with MeitY Startup Hub for Indian startups to drive global app innovations

1 month ago

Google Play and MeitY Startup Hub have collaborated to create the Appscale Academy in India, with a special focus on entrepreneurs from India’s Tier 2 and Tier 3 cities. The goal is to assist Indian startups in advancing global app innovation. The program will teach early-stage and mid-stage businesses in India, how to create high-quality apps for the global market.

Applications will be accepted until December 15, 2021, in which 100 startups will get selected based on defined criteria by a panel of industry experts, members of MeitY Startup Hub, and Google Play.

Purnima Kochikar, Vice President, Google Play Partnerships, said Together, we will launch the Appscale Academy, a program to identify and support the most promising Indian startups and help them grow into successful global businesses.  We are excited to see new innovations across various domains including gaming, healthcare, fintech, edtech, social impact and so much more.

Key program details for applicants of Appscale Academy

  • A 6-month program to train early to mid-stage Indian startups on all aspects of building successful apps for the global market, including UX design, business model and monetization strategies, international expansion best practices, and data safety and security practices.
  • 100 startups will get selected based on defined criteria by a panel of industry experts, members of MeitY Startup Hub, and Google Play.
  • The selected startups have access to virtual instructor-led webinars, self-learning material, and mentorship sessions with leading local and global industry leaders.  Many will get an opportunity to pitch to leading venture capitalists. 

Direct link to apply for Appscale Academy:  g.co/play/asa.

Seema Jain

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