Every Year, the HiDM organizes a Digital Marketing seminar fest, where students host seminars on digital marketing topics. The seminar on Personalization and Segmentation for Hyper-Targeted Customers was presented by Ritik Yadav (HiDM Student) under the guidance of his trainer Er. Manmohan Singla. Firstly, he explained what is segmentation, the need for segmentation, and the […]
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