In the Digital Marketing Seminar Fest 2022, 6 digital marketers (HiDM students) will represent 6 seminars on different topics of Digital Marketing. The second seminar of seminar fest 2022 will be on How to promote business on Google My Business? The seminar will be hosted by Yash Walia (HiDM Student) under the guidance of his trainer and mentor Er. Manmohan Singla. The first seminar was on How do a search engine works?

The major highlights of the seminar are what is a business, local or global business, different platforms to promote any business, what is Google my business, history of Google my business, creating a business profile on GMB, etc.

Every year, HiDM hold a Digital Marketing seminar fest under the SAP- (student Activities and Programs) section. HiDM is one of the premier institutes of Digital marketing in Haryana. It provides an advanced Digital Marketing course of 4 months covering every module of digital marketing. It also provides 2- months internship in a Pvt ltd company.  The trainer and coach, Er. Manmohan Singla is one of the best digital marketing professionals in India.

The seminar on How search engine works were hosted by HiDM’s student Sachin Malik under the guidance of his mentor Er. Manmohan Singla (Director- HiDM). The presenter highlighted the points, what is a search engine, types of a search engine, what drives a search engine, what is a crawler, and many more. The topic that was described in detail was Google Algorithms. The different Google Algorithms like penguin, panda, pigeon, possum, Rankbrain, Google core updates with their functionality and how they help in Google ranking was discussed. In the end, the host answered the questions asked by the audience.

HiDM’s Digital Marketing seminar fest 2022 is an activity that comes under SAP (Student Activities and Programs). Every year, HiDM hosts a seminar fest or webinar fest as per the situation to provide professional experience and exposure to budding digital marketing professionals. The students who are learning advanced digital marketing courses at HiDM have to present seminars on digital marketing topics. Er. Manmohan Singla, the Director, mentor, and Digital Marketing Trainer at HiDM is training young minds about digital marketing and its modules.