The seminar was hosted by HiDM’s student Nancy Bansal under the guidance of her mentor Er. Manmohan Singla (Director- HiDM). Every business website needs traffic to grow. The optimization technique that is used to generate traffic on a website is known as off-page optimization. And the ways through which traffic can be generated are guest blogging, image submission, group sharing, social bookmarking, link submission, web posting. These techniques were all explained by Nancy. Apart from this, some SEO tools like semrush, ahrefs was also discussed.

HiDM’s Digital Marketing seminar fest 2022 is an activity that comes under SAP (Student Activities and Programs). Every year, HiDM hosts a seminar fest or webinar fest as per the situation to provide professional experience and exposure to budding digital marketing professionals. The students who are learning advanced digital marketing courses at HiDM have to present seminars on digital marketing topics. Er. Manmohan Singla, the Director, mentor, and Digital Marketing Trainer at HiDM is training young minds about digital marketing and its modules.

In the Digital Marketing Seminar Fest 2022, 6 digital marketers (HiDM students) are representing 6 seminars on different topics of Digital Marketing. The fifth seminar of seminar fest 2022 will be on Methods to Generate traffic on the website for Google Ranking. The seminar will be hosted by Nancy Bansal (HiDM Student) under the guidance of his trainer and mentor Er. Manmohan Singla.

The major highlights of the seminar are SEO optimization, off-page optimization, techniques for Off-page optimization, tools for off-page optimization etc.

Every year, HiDM holds a Digital Marketing seminar fest under the SAP- (student Activities and Programs) section. HiDM is one of the premier institutes of Digital marketing in Haryana. It provides an advanced Digital Marketing course of 4 months covering every module of digital marketing. It also provides a 2- months internship in a Pvt ltd company.  The trainer and coach, Er. Manmohan singla is one of the best digital marketing professionals in India.