Akshay means ‘Eternal’ and Non diminishing and Tritiya means ‘ Teej’; thus it is a day to gain the eternal bliss of happiness, joy, hope. People celebrate the day by starting new ventures, marriages, expensive investments such as in gold and any new beginnings. They believed that whatever business or work is started on this day, the result gets many folds.

In Jainism, it commemorates the first Tirthankara’s (Rishabhdev) ending his one-year asceticism by consuming sugarcane juice poured into his cupped hands. That’s why it is also known as Varshi Tapa.

In Hinduism, it is believed that Parasurama, the incarnation of  Lord Vishnu was born on this day, thus it is also called as Parashuram Jayanti. Many other stories are also related to the Akshay Tritiya celebration like Lord Ganesha started writing epic ‘ Mahabharta’ on this day and some said it is a day when river Ganga descends to the Earth.